Kirk Williams, owner of Zato Marketing, will be the first to tell you that you don’t absolutely need to use an expensive sales funnel to attract clients to your business. Kirk is a paid search marketer who started his career on Twitter. His online presence on Twitter and through online forums helped him generate leads and create a client pool he loves to work with!
Find Clients Through Influence and Authority
James Johnson is a freelance writer and founder of the Freelance Writers School. His grassroots approach to finding clients is a complete game changer. James teaches his unconventional methods to other freelancers in order to help them build relationships and find their ideal clients, and he’s sharing his techniques on The Freelance Transformation right now.
You won’t become a recognizable name in your niche market overnight, but you can get a head start with these tips from Mike Julian of Aster Labs. His unique perspective on outreach and the way he uses social media & content writing can really put you at the forefront of your field and connect you with the right clients. Learn how to approach your niche the right way so you can start earning the income you need to make freelancing your full-time job.
How do you connect with influencers in your industry and build a freelance business off of referrals that you receive from them, even when you’re just starting out? In this episode of the Freelance Transformation podcast, Sean Smith explains how you can connect with influencers in your industry and amplify your freelance business.
How can you self-publish a book as a way to create authority and win freelancing clients? Chandler Bolt shares the secrets of writing your first book, publishing it, and getting it in front of the right people.
What happens to the number of clients that want to work with you when you start building influence in your niche? Josh Steimle shares his story of building a web agency and how to build influence and expertise in your niche.
How do you build a personal brand and find the big clients that you would love to win? Louie La Vella shares how he built up his personal brand in the entertainment business and lessons to apply to freelancing.
How do you go from doing grunt work to consulting? You build authority in your niche. Jane Portman shares how she branded herself as an expert in as UI/UX through content marketing and outreach.
How do you become a thought-leader in your space? Write a book! Rob Kosberg shares how he built a fairly unique business in helping people write books that reach best seller status. Learn how he did it, and what a book could mean for you.