In the past 99 episodes, numerous guests have shared their freelancing journeys, their setbacks, and the revelations that allowed them to build successful, sustainable freelancing businesses.
In honour of this arbitrary and yet very special number, episode 100, Matt has sorted through the catalogue of FT episodes and brought back ten of the most epic guest insights shared on the most popular episodes of Freelance Transformation. These are the mic drop moments, played back to you, along with a bit of explanation of why they are so important for all of our freelancing businesses.
This episode features advice from Einar Vollset, Patrick Mckenzie, Nagina Abdullah, Naveen Dittakavi, Joshua Lisec, Brennan Dunn, Michael Port, Laura Elizabeth, Jeffrey Shaw, and Kai Davis.
In Einar's targeted clip, Einar explains how he identifies his ideal customer using buying signals letting him focus in on target prospects who will likely need his services.
In Patrick's mic drop, Patrick shares how he was able to charge higher rates based on the idea of building an elite club of one by differentiating himself so he isn't competing with everybody else.
For Nagina's perceptive advice, Nagina shares, in detail, who her ideal client is and how she researched exactly what her clients wanted until she understood them inside and out, allowing her to deliver the perfect results.
In this valued clip, Naveen takes us through the steps on how to position yourself as a premium service provider and get higher quality clients.
For Joshua's freelancing advice, Joshua describes the problem of clients not realizing that they need his services, leading him to take clients that were less than ideal. The trick was changing the way clients looked at him by cultivating desire for his service.
In this golden snippet, Brennan summed up the importance of sales funnels, and how he turned thousands of people into prospective referral sources, even though they weren't his clients.
In Michael's insightful clip, Michael explains the importance of delivering beyond client expectations, not just what you said you would do, by managing relationships and setting expectations.
In this moment of practicality, Laura shares the processes and tricks that make it easy to work with clients remotely, such as her famous client portal.
In this short tale of buying a candle, Jeffrey explains the importance of client experience in addition to providing a high quality produce.
Signing off, Kai shares an often overlooked aspect of consulting, how to tackle the doubts of running a freelancing business.