The end of the December is the perfect time of year to spend a little bit of time thinking about your business on a highly strategic level.
What type of clients will you take on? What rates will you charge? Having the answers to these questions can help you very intentionally make the rest of your business decisions throughout 2017 and beyond.
To help you in this process, and in the spirit of the holidays, I have a small gift for you.
Today's episode will take you through an exercise that my students have found universally helpful in defining what you actually want out of freelancing.
Why is a manifesto so important and helpful? It's best illustrated by the quote below from Alice in Wonderland:
Alice: Which way should I go?
Cat: That depends on where you are going.
Alice: I don’t know.
Cat: Then it doesn’t matter which way you go.
—Lewis Carroll, Alice in Wonderland
Illustrated by Sir John Tenniel
If you haven't defined what you actually want your freelancing life to look like, then it doesn't matter what path you take in your business (this is not a good thing)!