Part of being a true consultant to your clients, and not just a hired technician, is to really become a trusted advisor and even coach to help them succeed.

This makes Marc Mawhinney a fitting and interesting Freelance Transformation Podcast guest. Marc is the host of the Natural Born Coaches podcast (262 episodes strong), and a coach to other coaches.

Listen now:

Listen on iTunes Listen on Stitcher

Podcast RSS Feed | Download MP3

Marc shares with us:

• His own journey of transitioning from real estate to becoming a coach, and his big breakthrough of moving from "business coach" to niching further down.

• What is the role of a coach and why someone would hire a coach.

• How to advise your clients and how to approach this so that clients can discover the actual problem.

• What prevents people from listening to your advice/acting on it.

• The marketing approaches that Marc uses to obtain his own clients.

• How Marc structures his coaching investments (hint to long-time listeners: productized consulting is happening here).

Recommend Books:

• Think and Grow Rich by Napolean Hill: Timeless and one of the best selling self-help books of all time.

• The Big Leap by Gay Hendricks: Every person has a thermostat inside them connected the level of success they are comfortable. If we go outside this level of success, we'll often sabotage ourselves.

Find Marc Online:

• Website: Natural Born Coaches
• Twitter: @marcmawhinney