image for post - FT 171: Be Clear on Who You Target with Lianna Patch

FT 171: Be Clear on Who You Target with Lianna Patch

Lianna Patch is a conversion copywriter and conference speaker who uses her amazing sense of humor to create interactive content for her clients. She’s injecting personality into her business and working with clients she genuinely likes. Her advice today will loosen you up and help you build the client list you actually want to work with.

image for post - FT 154: The Huge Advantages of Productized Consulting with Jane Portman

FT 154: The Huge Advantages of Productized Consulting with Jane Portman

Jane Portman, founder of UI Breakfast, is an amazing UI/UX consultant who loves helping entrepreneurs perfect their SaaS systems online and on mobile. She’s also an ace at productizing her skills. Productized consulting is a way to simplify your services and your rates in order to better serve your clients by offering them in neat, pre-priced packages.

image for post - FT 132: Specialize, Simplify, Profit! with Kurt Elster

FT 132: Specialize, Simplify, Profit! with Kurt Elster

Kurt Elster appeared on the show two years ago when it was just getting started. In Episode 8, Kurt shared how he was building a business as an e-commerce developer on Shopify. Now, two years later, Kurt is known as the “Shopify guy”. He’s tapped into a niche, and content marketing, in such a way that his business has vaulted to the next level, and Kurt has since worked with big-name clients like Penn & Teller and Jay Leno.

image for post - FT 067: Build Authority in Your Consulting Niche with Jane Portman

FT 067: Build Authority in Your Consulting Niche with Jane Portman

How do you go from doing grunt work to consulting? You build authority in your niche. Jane Portman shares how she branded herself as an expert in as UI/UX through content marketing and outreach.