Lianna Patch is a conversion copywriter and conference speaker who uses her amazing sense of humor to create interactive content for her clients. She’s injecting personality into her business and working with clients she genuinely likes. Her advice today will loosen you up and help you build the client list you actually want to work with.
Tom Casano is an SEO consultant and founder of the Sure Oak consulting firm. He ramped up his business over the past 16 months by optimizing his availability on Upwork.com. On this episode, Tom discusses what cues you can look for when filtering through clients, and his proposal strategy might just change the way you look at job board sites!
Sophie Bujold is the creator of Cliqueworthy, an agency that connects clients with their ideal online communities. Sometimes her clients are starting from scratch, but most of the time these clients already have a community; they just don’t know what to do with it. You can use your online community to carry your message and build your brand. Sophie shares some tips on this episode to help us find clients and build relationships online that are both sincere and successful.
James Johnson is a freelance writer and founder of the Freelance Writers School. His grassroots approach to finding clients is a complete game changer. James teaches his unconventional methods to other freelancers in order to help them build relationships and find their ideal clients, and he’s sharing his techniques on The Freelance Transformation right now.
Are you unwittingly repelling your clients? I recently went through the process of trying to hire a builder to get a second garage built.
It was a fascinating experiment and a great reminder that most service providers are chasing clients away.
Brian Downard wasn’t always serving one kind of client. He started in app development, but he found his calling in lead generation for home and garden businesses. Serving one vertical like this is even more specific than finding a niche. Brian talks about what inspired him to focus on this particular vertical and the mistakes and the successes that he's made that ultimately shaped his business and his brand.
If you’re trying to find enough freelance work to finally quit your full-time job, tune in now for Seth Coelen’s first-hand experience. Seth is on the podcast today because he truly knows how to set freelancers up for success. His techniques for finding clients and determining rates will help you establish the strong starting point you need to jump successfully into a freelance career.
Even if you’re an introvert, you can still be a successful freelancer. Being an introvert doesn’t put you at a disadvantage. It probably means you’re better at reading people and understanding their problems, which makes you an excellent freelancer. Luis Vazquez, founder of The Mighty Introvert, talks about how you can hone these skills and succeed as an introvert.
If you’ve never considered cold-calling as a way to grow your freelance business, Olivier Lambert is going to open your mind to this approach. Olivier, of TactikMedia, worked hard to perfect his cold outreach tactics and now his cold calls account for nearly 40% of his client base.
One of the best ways to stand out as a freelancer is to niche down your services. But how do you pick a niche? And once you do, how do you find new clients? Jonathan Stark shares what it’s actually like to find the right niche and reframe your brand around your new clients.